Wear Better, Look Better

Your confidence, attitude and the things you wear can define your appearance


Comfortable homewares are the most underrated clothing in society. A cute or a classic pair of comfortable home clothes can enhance the mood for anyone.

“The best collection with both chic and elites is available here. I'm extremely pleased with the style guide and the purchase.”

Libby V. Balderas

Collection AW15

The 2015/16 autumn collection is what people need to keep themselves warm and cosy during the weather.


Grab a chance to revisit the edgy and exclusive pieces of the SS16 campaign on our platform.


Are you still in love with the funny and colourful collection of the SS15 campaign? Your search stops here.


Smile is not the only accessory that gets you through the day. It’s also what you pair your outfit with! Get the best ideas here.

Latest From Our Blog

Stylish & Colorful Fashion Styles Clothes for the Busy Woman

Fashion Styles

There are many different kinds of Fashion Styles like skateboarding, kawaii fashion, biker fashion, hip hop fashion, grunge fashion. Which one you choose will depend on the type of fashion you want to wear.

Skateboarding Fashion Styles

Skateboarding has come a long way since its humble beginnings. From long hair, neon-colored clothing and mismatched shoes, it is now a popular fashion style. This is actually an all-encompassing fashion trend, which evolved from the streets of California. It mainly originated from the Californian skateboarding and surfing culture. Fashion designers have taken this new trend and made it their own.

Skateboarding Fashion

Asian Fashion Styles

Asia is a continent which is full of different types of people, with different cultural influences. Asian women are known to be traditional and conservative, so their clothes are usually kept simple. This also explains why Asian women’s wardrobe choices are generally simple, as they follow only basic colors and a few prints.

Mexican Fashion Styles

Latin America is another continent, which has many cultural influences. Unlike other countries, Latin American women are very adventurous when it comes to style. They like to combine different looks, so they mix several different styles. The best thing about Latin America’s fashion is that they use only the most beautiful fabrics and cut the clothing to their shape. Clothes from Latin America are very cheap compared to those from other countries. This makes it possible to buy several different clothes for a fraction of the price.

Gothic Fashion Style

Gothic women have a lot of character and are known to be very passionate in the world of fashion. This is why Gothic fashion has become one of the most popular types of fashion and continues to be growing. The best thing about this style is that you don’t really have to be a goth to wear this kind of clothing. Even if you’re just looking for a little evening wear, you’ll find that there are plenty of dresses in the Gothic style that is very appealing.

One of the best looks in goth fashion is a black dress and shoes. This style is also very easy to accessorize. For example, you might decide on a lace-up back or go with a wide belt. There are many different accessories that you can use with this kind of outfit, which gives you a chance to create some individual fashion statements.

Leather Fashion Style Considered by Many Fashionistas

If you are in the market for a new dress, then one of the must-have items you should add to your collection is some leather pieces. Some of the more popular choices include leather jackets, boots, hats, and more.

Leather Fashion Style

Fashionistas, take notice

A great way to keep up with the latest trends is to buy colorful clothing. Yes, we know it can be quite difficult sometimes, but staying current is important. The color you choose should reflect your personality. If you are into bold colors, make sure that your clothing ensemble is a bit colorful as well. Remember, staying relevant will help you achieve the look you want.

Let Us Talk About Fashion The Millennial Way

Fashion The Millennial Way

Our generation is definitely one that will always aim to stand out from a crowd, especially when it comes to their choice of clothing. They care a lot about fashion. Nowadays, you are definitely more likely to find a millennial, browsing for clothes on the internet with the help of their smartphone or their tablets. That is because, this generation of digital natives, born after 1990, always prefer to almost everything on screen. They curate and handpicked their own wardrobes with the help of their devices.

Conforming to these particular styles and trends, completely composed by retailers, is not exactly the millennial way. According to a gigantic market research, Millennials are actually less attracted or attached to brands, and they are keen on just creating a style that is unique to their taste. A lot of them are very brand conscious, but a lot of them or not. The market is completely divided.


The taste of the youngsters is evolving day by day, and the experience of shopping has also started evolving because of the internet and smartphones. Down below, I will be giving my own opinions and experiences.

• My Friends and I always like to dress in a characteristic fashion and, we also end up finding places that offer clothes that make us look quite similar. People our age are very comfortable when it comes to choosing our own clothes. We prefer our clothes that complement our unique sense of fashion, with a hint of authenticity and also, a nod towards class. We tend to give a lot of priority towards our footwear as well.

• If we are talking about millennial women, they always give a lot of importance toward accessorising.

• A lot of Millennials are actually people who just started making money; they will obviously have to keep budget in mind. Not everyone can afford Gucci and Louis Vuitton.


• Millennials are always very conscious about the accessories they use. Since they are making use of accessories to complement their sense of taste, they tend to give a huge chunk of time when it comes to choosing what kind of props they make use of. For example, a fan of Game Of Thrones put obviously make use of a brooch that represents the franchise. ‘The hand of the king/queen’ brooch is definitely one that comes to mind. If they are a fan of Harry Potter, they make use of the lightning bolt on a lot of our clothes and accessories.

• Millennials are abandoning their gender norms, and these are the norms that are set by their predecessors. All of it is going out the window. Since gender stereotypes are being ditched, the world is that oyster, especially when it comes to fashion.

Fashion Lifestyle Tips

fashion lifestyle

Many different aspects go into creating a fashion lifestyle. First and foremost, there is the clothing that you wear. You have to make sure that the clothes you buy are trendy and fashionable. The second aspect is accessories. It is important to have the right accessories for the right occasion. You will also have to make sure that whatever you are wearing looks good on you.

Fashion is a broad term used to describe a number of different trends. They range from hairdos to footwear. The most popular fashion trends of the moment include sneakers, hip hop clothing, urban wear, swimwear and streetwear. These are just some of the many sub-styles that fall under the umbrella of fashion.
Here Are Some Top Fashion Lifestyle Tips for You

Stay up-to-date with the latest trend

Trends are constantly changing. Just because one fashion style is popular today doesn’t mean that it will last forever. Remember that nothing ever stays the same. Things always change, which is especially true for the fashion world, so you should always keep yourself updated with the latest trends. The fashion industry usually goes through changes on a seasonal basis.

latest trend

Get your information from the best fashion sources

Pay attention to popular fashion shows and magazines. Read the best blogs about the latest fashion trends for women. If you have access to the Internet, research Fashion Week online. You can also watch fashion programs such as The Fashion Show and The Oprah Winfrey Show to get an idea of the latest fashion trends for the season.
Pay close attention to what you wear

When choosing a new outfit, you should try to think about other people who may see you wearing your outfit. Be sure to learn what the occasion is about and dress appropriately for it. If the event is formal, go for formal clothing. If the event is informal, go for casual clothing.

Don’t compromise on comfort


Regardless of what the latest fashion trend is, it is vital for you to ensure your comfort. Fashion can be intimidating as there are many different styles, colors and fabrics out there. It’s important that you choose an outfit that you feel comfortable in. Your outfit should help you breathe comfortably and move around with ease. The last thing you want to do is be stuck wearing an outfit you don’t feel good in.

Be creative and unique

Be creative when it comes to wearing a fashionably chic look. It can be very easy to fall into the same rut, so it’s important to keep making changes. Look for ways to make your outfit different and unique.

Believe in yourself


Finally, you should be comfortable with who you are as a person. If you are confident and comfortable with who you are, that will surely be visible in the way you dress. The way you look is very important, but so is the way you feel. The two are interrelated. Therefore, if you aren’t happy with how you look, you will not feel good on the inside.

In Conclusion

Remember, women’s fashion isn’t easy. It’s important that you take the time to learn about all of the various styles that are available. You also need to make sure that you are happy with your style. When you pay close attention to all of these things, you will find the right outfit.

Why is thrifting good for you and the planet?

Thrifting good

Fast fashion has come under enormous scrutiny because of how harmful it is to the environment. The pieces are not durable and are quickly discarded because of damages. Still, fast fashion stores are massively popular because of how inexpensive the clothes they sell are. They also promptly move with the trends and rapidly bring in runway fashion to your local stores. The clothes are manufactured quickly and often turn up with defects which send them straight to the dump.

Workers who create these fast fashion clothes also work in extremely hazardous conditions with minimum wages or support. Thrifting has been an option for decades, but lots of people do not consider it a suitable method of purchasing clothes. They are often put off by the idea that these clothes were previously worn, and most of the pieces might not be trendy enough. Let us see why you should be thrifting instead of purchasing your clothes at a local fast-fashion chain.

thrifting Clothes

Experiment without the guilt

Thrift stores will have numerous pieces that you never dared to try on before. These clothes would be high-quality, eccentric pieces that you wish to try. Since the prices of clothes at thrifting stores are pretty low, you can play around with your style without digging deep into your pockets. There will also be lots of timeless pieces of clothing that would be an essential item no matter the year or the decade. While you spend hundreds of dollars for these beautiful items in other stores, you can purchase them for a low price from a thrift store. The clothes in thrift stores are mostly high-quality items that can last you a long time without you having to worry about them getting damaged quickly.

If you are a parent of young kids, you know the trouble of finding clothes that fit your children who seem to be growing every single day. Children’s clothes don’t come cheap in regular stores. If you thrift these clothes, you wouldn’t be spending too much money continually trying to replace the clothes your children outgrew.

Saving the environment

Fast fashion clothes contain numerous harmful chemicals. These clothes are thrown into dumping grounds where they stay and release these toxins. When you buy thrift shop garments that will last you a long time, you will not be contributing to the clothes dumping in these enormous landfills. The resources necessary to make a piece of clothing are massive. So, by reducing the need for newer clothes in the market, you help reduce the usage of these essential resources. The clothes manufacturing industry also contributes to various forms of pollution that can be reduced by switching to clothes from thrift stores.

Summing up

Summing up

Buying your clothes from a thrift store might not seem like an attractive proposition at first glance. But the positive impacts it will have on your wallet, style and the environment are incomparable to the trendiness that comes with fast fashion clothes.

The Story of Merchant Archive

Since 2007 Merchant Archive has delighted fashion editors, stylists and an ever growing client base of enthusiastic and loyal customers. In the beginning Merchant Archive sold solely to fashion designers for inspiration from a small personal vintage clothing collection by private appointment.  

Fast forward six years and with a newly launched website and flagship boutique in Notting Hill to its name, Merchant Archive has become the go-to destination for expertly selected and edited ranges of vintage, designer and contemporary clothing, homeware and accessories. The ever evolving display of art, furniture and objet provide a perfect back drop for the collections. New designers are discovered and nurtured whilst unique vintage pieces are sourced globally utilising an ever growing network of specialist dealers.

Autumn 2014 will see the two-storey Notting Hill store become exclusively Merchant Archive own collection. Following the success of our own line, we are making the leap to become our very own flagship store. This is the latest step in a series for Merchant Archive, which also sees the brand opening up to select retail partners. Throughout the season new lines will arrive including home-ware and accessories. We will continue to sell luxury and hand-selected vintage with new stock arriving weekly; Kensington Park road will never be the same again!

Let Branded Corporate Gifts Speak About Quality Of Your Business!

Let Branded Corporate Gifts Speak About Quality Of Your Business!

Corporate gifts are emerging as a prime way to express your appreciation towards the clients, to offer incentives for your employees. Many factors have to be considered before deciding on the gift. A few of them might be

  • Target – whether it is your clientele to whom you want to show your appreciation of their loyalty and promising future or to encourage your own employees. What they would like?
  • Corporate policies – Your client organizations might have a policy that prohibits receiving gifts or limit the dollar value
  • Cultural diversity – When the recipient is in a different culture, the gift should be carefully chosen so as not to offend.
  • Quality – The gift would reflect on the quality of your company and hence a low-quality gift is simply out of question.

Quality is the foremost aspect to look for in whatever gift you select. If the quality is bad, then it would be disastrous, actually worse than not giving a gift at all. Quality can be assured by going for known and trusted brands that are reputed to be able to provide good products as gifts.

There are many agencies in Silicon Valley who help in managing the corporate gifting needs. The most basic of such agencies offer customized promotional products, apparel for your team or employees, awards to express your appreciation.  Agencies such as Trims Unlimited have tie-ups with established retail brands like Adidas, Rolex etc and would be able to customize the quality merchandise like adding your company logo.

Gift cards are among the most preferred gifts both by the giver and the recipient. It absolves the giver the responsibility of finding an appropriate gift and gives the recipient the power to choose. You would never go wrong with cards from establishments such as Amazon and Walmart. Amazon offers gift cards under various denomination and various occasions too. This would be a god sent option if you are pressed for time. And it is certainly one that everyone would like. Walmart cards too work well with almost everyone. Walmart has a reloadable gift card too.

Subscription gifting services are catching on and agencies such as Ordergroove specialize in this. Subscription gifts are a unique and innovative way to remain in the top of the minds of your clients while not being pushy or vulgar. It could even be a simple token of appreciation like a monthly subscription of healthy snacks. While the cost of the gift itself is not much, it would be much appreciated for the thoughtfulness. However, one needs to tread carefully in selecting the subscription gift. Unless you know the recipient well enough to select something which would really be liked and used, the subscription gift would be a total waste. It would reduce to an unwanted expense for you and a monthly chore for the recipient to dispose of it.

According to marketing-interactive.com, the Art of Corporate giving is moving towards small batches of customised gifts which are perceived to be of higher value. Corporate gifts used to just pens, notebook which was made in massive with the company logo. Today, companies tend to hire Corporate gifts consultant that will create a year-long corporate gifts solutions that will match including packaging, design and branded custom made products. Ministry of Print is one of the companies that leverage on a new business model that focuses to align the customer corporate image to the corporate gifts ideas propose. This includes gift design, branding and planning. One of the important aspects of the gift in today’s business market is to create value in corporate giving than printing in massive to reduce the cost of production.

Instead of pre-printing corporate gifts to give it to your customers, why not invite them to an exclusive high-end corporate event and print their corporate gifts instantly with their customised design. Partyinkers is one of the few technology printing companies in Asia that does live event printing as fringe activities for corporate events and this changes how corporate giving works. We were surprised at how well this concept has taken up in the corporate business industry. This used to be available to Fashion brand launches, Parties, Music festivals, etc. With the use of tablets, Partyinkers allow attendees to design their corporate gifts with clip art, text, drawings and photos. In 10 mins, each attendee gets their personalised gift!! How amazing is that? Check out their collaboration with Citigroup in the video below